Highlights from HR Tech 2018

Posted by NAS on Sep 20, 2018 9:00:00 AM

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Several members of the NAS team attended HR Tech last week. We learned a lot, met with plenty of great people and had some fun, too (hey, it was in Vegas).

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This year’s HR Tech was seven football fields in length – and that was just exhibitors! From booth to booth, everyone offered something a bit unique, however one common thread was how the industry is shifting to a candidate experience-centric model. Here are some of our highlights:

Keynote Address
The keynote address was delivered by Mike Rowe, who discussed the need for more awareness of and emphasis on trade jobs in our economy, vs. the typical focus on degreed professionals. These so-called “dirty jobs” are often unfilled because everyone is encouraged to pursue college degrees. His Foundation started the Profoundly Disconnected® campaign to offer scholarships to help fill the skills gap needed to staff these roles.

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Recruitment marketing perennials that still get results

Topics: employee referral programs, traditional media, recruitment strategy

Posted by Lisa B. Radloff on Aug 30, 2018 9:00:00 AM

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From programmatic, PPC and social media to the latest developments in artificial intelligence (AI), the job search has come a long way. Yet there are many aspects of recruitment which haven’t changed over the years, and for good reason: because they still work. Here, we take a look at 5 tried-and-true perennial strategies that our clients continue to successfully use in their recruitment efforts.

Print
Print media, such as newspaper, can still be effective for companies with a small number of job openings, as well as those looking to launch a massive hiring initiative (for example, a new Call Center needing to hire hundreds of people). Some audiences still prefer print, and candidates for certain job types (entry-level manufacturing, service industries) may be more easily reached through local newspapers. And for some industries, trade publications are still a good way to promote an employer brand. Additional advantages include:

  • Laundry-listing. Whereas online job search is generally restricted to defined search parameters, print facilitates the opportunity to advertise positions across disciplines. For example, if your company has openings across several job disciplines, you can run one print ad for openings in all areas. In the online job posting format, advertised jobs are generally tied to individual job requisitions in an ATS.
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What we learned at NAHCR 2018

Topics: NAHCR, recruitment strategy, programmatic advertising

Posted by NAS on Jul 26, 2018 9:00:00 AM

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NAS Recruitment Innovation’s Jason Weinhaus and Tracy O’Neal were in Scottsdale for the annual IMAGE Conference sponsored by NAHCR, the National Association for Health Care Recruitment. Our Dynamic Duo were busy attending educational seminars, hosting a booth and learning about current challenges and accomplishments in healthcare recruitment. We asked them for a re-cap of their experience and to share their observations. Here’s what they had to say:

Overall vibe

Jason Weinhaus | Regional Vice President
The mood of the conference was very optimistic. Healthcare continues to be a challenging industry to attract talent, as there are so many passive candidates. With so many new targeted approaches, companies are continuously looking at improving their candidate experience and NAHCR was a great place for just that. Between networking, vendors, sessions, etc., there was great opportunity to learn and grow.

Tracy O’Neal | Account Director
This was my first NAHCR conference, and I can see why this event is so important to attendees. It offered the opportunity to learn from industry experts, gain an overview of solutions/services, and connect with peers, whether from facilities, media/publishers or technology partners. 

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The Five Rs of Employee Retention

Topics: boomerang recruiting, employee retention

Posted by Lori Vrcan on May 31, 2018 9:00:00 AM

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In a perfect world, employee turnover would not be a problem. But as HR professionals can attest, the world is far from perfect. Turnover is expensive, hurts organizational growth and can negatively impact overall company performance. Although turnover is inevitable, it can be controlled – and that control is especially important when it comes to high-performing associates who are looking for greener pastures. That’s where the five Rs come in. A simple retention strategy? Perhaps. But when executed effectively, it can be a lifesaver.

Respect
You’ve heard it many times before: Treat others as you wish to be treated. And who among us does not want to be treated with respect? Respecting others means showing courtesy, kindness and empathy; listening, not just hearing, to what others have to say; appreciating each individual’s unique skills and talents; and enabling associates’ ideas to take root and grow as policy and procedure improvements.

What indicates disrespect? Making major changes without getting input from those who will be impacted, as well as berating associates, especially in front of co-workers (and yes, there is a big difference between constructive criticism and berating). It’s important for organizations to take stock of managers’ and employees’ interpersonal and communication skills. These soft skills can be culture builders or culture killers.

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