NAS

Recent Posts

Programmatic Power Plays

Topics: programmatic advertising, recruitment strategies

Posted by NAS on Nov 9, 2018 3:03:30 PM

Programatic-PowerPlays_Blog_Header 

We’ve been telling you about the power of programmatic advertising and how it can transform your media purchasing in some pretty dramatic ways. As more and more clients adopt this approach, success stories begin to emerge. We thought it might help to highlight a few case studies from our clients that provide insight into how programmatic advertising works – and get you thinking about how it might help you, too!

Case file #1: Rethinking the automatic contract renewal
Our healthcare client had been locked into purchasing contracts on an annual basis with certain media partners. We ran a trial of NAS MediaPro for three months, just prior to their annual renewal of a large contract. Based on results from the campaigns, we made the decision to NOT renew that annual contract, but to still include that site as a vendor through programmatic purchasing. The client was saved from a dreaded annual commitment and the difficult process of forecasting the exact number of postings to buy. Yet, they are still able to leverage the site at competitive pricing and get great results from it on an as-needed basis.

Read More

Scary Situations, Spooktacular Solutions

Topics: programmatic advertising, recruitment strategy, open house for recruiting

Posted by NAS on Oct 25, 2018 10:07:19 AM

Scariest_Blog_Header 

Recruitment marketing can send chills down your spine when the unexpected hits. Problems can creep up on you and challenges often need to be solved ASAP. In honor of Halloween, we asked the NAS team to tell their scariest recruitment stories and how they fixed the frightening for our clients.

Tracy O’Neal | Account Director

Scary Situation:
My client’s career site provider contract was expiring at the end of the month. Meanwhile, the client did not have a new solution in place. They needed an interim way to handle job-seeker site traffic while they transitioned to a new career site.

Spooktacular Solution:
NAS quickly developed a landing page rolling out the client’s new employment brand, and linked job seekers to the client’s ATS. This strategy provided a seamless user experience, and allowed the client and NAS the necessary time to develop additional content for their full career site. 

Read More

Highlights from HR Tech 2018

Posted by NAS on Sep 20, 2018 9:00:00 AM

HRTech-Lessons_Blog_Header

Several members of the NAS team attended HR Tech last week. We learned a lot, met with plenty of great people and had some fun, too (hey, it was in Vegas).

IMG_2076

This year’s HR Tech was seven football fields in length – and that was just exhibitors! From booth to booth, everyone offered something a bit unique, however one common thread was how the industry is shifting to a candidate experience-centric model. Here are some of our highlights:

Keynote Address
The keynote address was delivered by Mike Rowe, who discussed the need for more awareness of and emphasis on trade jobs in our economy, vs. the typical focus on degreed professionals. These so-called “dirty jobs” are often unfilled because everyone is encouraged to pursue college degrees. His Foundation started the Profoundly Disconnected® campaign to offer scholarships to help fill the skills gap needed to staff these roles.

Read More

Let's talk tech in Vegas!

Posted by NAS on Sep 5, 2018 9:00:00 AM

HRTech_Header

As the industry’s leading independent event for 20+ years, HR Tech has been a top-priority, must-attend venue that showcases a holistic view of the HR technology market. HR Tech is attended by foremost industry experts, software vendors, thought leaders from major and emerging HR consultancies and every vital HR professional who values unique industry insight.

Join Phil Ridolfi, Matt Adam, Cricket Agneberg, Jason Rellick and Jason Weinhaus from NAS as they descend upon Vegas for this year’s event:

HR Technology® Conference & Exposition
Featuring: Women in HR Technology™
September 11 - 14, 2018
The Venetian® | Las Vegas

  • NAS will be in booth #218 during exhibit hours September 11-14
  • Stop by and say hello! We’ll be on hand to talk shop and discuss emerging new technologies in HR
  • Be sure to register for a $100 gift card! (winner need not be present to claim prize)
  • The event is fast approaching, but you can still register for HR Tech and save $30

We’ll see you in Vegas…at HR Tech 2018!

Read More

Subscribe to Email Updates

Recent Posts

Recruiting Brief