Insights on Incentives: A Chat with Scott Loehrke of Brighter Promotions

Topics: open house for recruiting, recruiting incentives

Posted by Lisa B. Radloff on Nov 17, 2016 9:00:00 AM


If anyone has keen insight into the promotional products marketplace, it would certainly be Scott Loehrke, key account manager for Brighter Promotions, a leading incentives company. Scott’s career path has taken him from the distributor side of the business, as a senior account manager with The Image Group, to his current position on the manufacturing supply side. We had a quick chat with him on a variety of topics related to employee recognition and the incentives industry.

What trends are you seeing in the promotions industry?

Most products are sourced through a third party. Because of logistics and the “need it yesterday” mentality, the supplier network has diversified and strengthened to the point where a lot of products can be completed and shipped out next-day. That was impossible 20 years ago; now, if you’re not providing that service as a supplier, you’re missing an opportunity. It’s all about efficiency and getting products in customers’ hands as quickly as possible.

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Our 2017 Calendar of Healthcare Recognition Days Is Here!

Topics: infographic, calendars

Posted by NAS on Nov 10, 2016 9:00:00 AM

  • When is Health Information Professionals Week?
  • What about Emergency Nurses Day?
  • Are you eager for Better Sleep Month?

Smart organizations (that’s you) understand that one of the key ways to improve employee engagement is through incentives, rewards and recognition. That’s why we take the time to put together an annual listing of healthcare-related recognition events. One of our most-requested items, our 2017 Calendar of Healthcare Recognition Days is available now for you to download.

 Our calendar features a comprehensive, month-by-month listing of healthcare-related recognition events, complete with descriptions and links. Check back with us next week for a new blog post where we interview an industry expert on the latest trends in incentives and employee recognition.


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4 easy tips to build the perfect posting

Topics: writing job postings

Posted by Lisa B. Radloff on Nov 3, 2016 9:01:00 AM

According to a recent Pew Research Center survey, roughly one-third of Americans have looked for a new job in the last two years, and 79% of these job seekers utilized online resources in their most recent search for employment.

No matter the particular source (company web site, job board) or sequence of activity (google search, email communication), the job seeker’s path ultimately leads to viewing a job posting, at which point the candidate determines if they’re a proper fit and proceeds with the application process – or not.

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Join us at HealthcareSource Talent Symposium 2016!

Topics: HealthcareSource Talent Symposium 2016

Posted by NAS on Oct 27, 2016 9:00:00 AM


HealthcareSource Talent Symposium 2016

November 6-9, 2016

JW Marriott Washington, DC

  • Visit NAS Recruitment Innovation’s Matt Adam and Jennifer Henley
    at Booth #6
  • NAS Raffle Prize: PowerStick Mosaic (wireless storage device/media hub)
  • ACTIVATE demos during exhibit hours at our booth

Join NAS Recruitment Innovation at the HealthcareSource Talent Symposium, an annual conference attended by professionals from healthcare HR, talent management, organizational development and education departments.

If you are attending the event, please stop by Booth #6 and say hello! We look forward to meeting you and learning about your challenges and accomplishments in healthcare recruitment marketing.


You can also download our NAS e-book featuring a variety of infographics, including one specifically targeted to nurse recruiting and retention.
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Take the hassle out of hard-to-fill jobs

Posted by Ashley Kauffman on Oct 20, 2016 9:00:00 AM


For HR professionals, there’s always a handful of hard-to fill positions. Not enough candidates, too much competition, too much demand for the role. How can you take the “hard” out of hard to fill? Consider the following ABCs for filling those pesky positions.

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